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A California proposal that would prohibit pot-branded merchandise used to advertise the products of marijuana growers, producers and dispensaries has caused concern in the cannabis industry.
Senate Bill 162 by state Sen. Ben Allen of Santa Monica would "prohibit medical cannabis and non–medical marijuana licensees from advertising [or] using branded merchandise," according to the bill. "A licensee shall not advertise medical cannabis or medical cannabis products through the use of branded merchandise, including, but not limited to, clothing, hats, or other merchandise with the name or logo of the product."
The legislation — it makes clear it would not apply to nonprofit or "noncommercial" speech — is part of a wave of bills intended to smooth out any rough edges included in Proposition 64, the November initiative that legalizes recreational weed in the Golden State. But the proposal would also apply to medical marijuana.
Senate Bill 162 by state Sen. Ben Allen of Santa Monica would "prohibit medical cannabis and non–medical marijuana licensees from advertising [or] using branded merchandise," according to the bill. "A licensee shall not advertise medical cannabis or medical cannabis products through the use of branded merchandise, including, but not limited to, clothing, hats, or other merchandise with the name or logo of the product."
The legislation — it makes clear it would not apply to nonprofit or "noncommercial" speech — is part of a wave of bills intended to smooth out any rough edges included in Proposition 64, the November initiative that legalizes recreational weed in the Golden State. But the proposal would also apply to medical marijuana.
