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The question of who should lead the weed industry isn’t just about professional fields. The final—and arguably most important—piece of the puzzle is ensuring that the cannabis industry is as diverse as the population of people who actually consume weed. To put it simply, that means ensuring that the industry isn’t taken over by rich white men.
But unfortunately, this is already happening. A recent survey of cannabis business owners found that 81 percent of all marijuana business owners are white. And that number probably fails to reflect how white-dominated the industry really is. That’s because the survey counts a person with “any ownership stake in a business, not necessarily a controlling stake” as an “owner.” As a result, a company in which only 10 percent is owned by a black person and 90 percent is owned by white people would still register in the survey as a business with a black owner. Similarly, the cannabis industry appears to be going through some troubling changes when it comes to gender. Recent stats show that in 2015, 36 percent of all cannabis businesses had women executives. Last year, that number had fallen to 26.9 percent.
Fortunately, even 2017’s lower number is still higher than the number of women executives across all U.S. businesses, which is around 23 percent. But it is not a good sign that the percentage of women-run weed businesses has dropped so dramatically. So, who should run the cannabis industry? Anybody and everybody. People of all demographics and professions use weed. And the industry should reflect that diversity. Otherwise, we will waste the revolutionary potential of cannabis. And rich white men will turn weed into just another commodity to make them richer.
But unfortunately, this is already happening. A recent survey of cannabis business owners found that 81 percent of all marijuana business owners are white. And that number probably fails to reflect how white-dominated the industry really is. That’s because the survey counts a person with “any ownership stake in a business, not necessarily a controlling stake” as an “owner.” As a result, a company in which only 10 percent is owned by a black person and 90 percent is owned by white people would still register in the survey as a business with a black owner. Similarly, the cannabis industry appears to be going through some troubling changes when it comes to gender. Recent stats show that in 2015, 36 percent of all cannabis businesses had women executives. Last year, that number had fallen to 26.9 percent.
Fortunately, even 2017’s lower number is still higher than the number of women executives across all U.S. businesses, which is around 23 percent. But it is not a good sign that the percentage of women-run weed businesses has dropped so dramatically. So, who should run the cannabis industry? Anybody and everybody. People of all demographics and professions use weed. And the industry should reflect that diversity. Otherwise, we will waste the revolutionary potential of cannabis. And rich white men will turn weed into just another commodity to make them richer.